Eyebrow

Become an Owner of the Vegas Strip’s New Entertainment Destination

El Corazón is an upscale Mexican restaurant and events venue opening at Treasure Island, on one of the busiest corners in the US. Construction's underway. Now we're targeting a January 2027 opening. Once construction is done, the offering ends. Invest today to unlock VIP valet or founders' seating.

I'm Ready to Invest

Share Price

$10,000

Min. Investment

THE OPERATOR

Why Treasure Island Committed $5M to El Corazón

Photo of Jonathan Fine

Previously named “Entrepreneur of the Year” by the Small Business Administration, Jonathan Fine is a native Las Vegan who’s built a portfolio of consistently high-performing venues. Each is different, each is profitable.

$22M+
PBR Bar at Planet Hollywood earned $22M+ in its last full year of operation
$15M
The George at Durango earns nearly $15M annually.
$5M/year
Smelly Cat brings in nearly $5M/year.
1M+
Fine Entertainment serves 1M+ total meals/year across Vegas.
170,000+
Fine Entertainment loyalty base customers.

* Past performance is not indicative of future results. Any investment or financial decisions made based on past data should not be considered a guarantee of future performance.

* Past performance is not indicative of future results. Any investment or financial decisions made based on past data should not be considered a guarantee of future performance.

The Destination

El Corazón: Fine’s Most Ambitious Project Yet

Most restaurants have one or two reasons to attract customers. Because it’s 4X the size of the average fine dining restaurant, El Corazón has six, each serving different occasions on different revenue engines.

01
Dinner Destination
Premium entrees, seafood, celebrations, groups
02
Bar + Agave
High-margin cocktails, tequila flights, pre/post dinner
03
Destination Lounge
Cocktail culture, elevated casual spend, long dwell time
04
Private Dining + Events
Private dining rooms, buyouts, corporate + casino groups
05
Conventions + Weddings
Banquets, receptions, hosted dinners and weekend blocks
06
Late Night + VIP
Music-forward lounge energy, memberships, lockers, invitations
Lounge Texture
Exterior Identity
AMASS dry gin bottle
Cocktail Theater
AMASS dry gin bottle
Restroom Detail
AMASS dry gin bottle
Lush Dining Rooms
AMASS dry gin bottle
Salon Intimacy

* Images shown are AI-generated renderings and may not reflect the final product, design, or appearance.

** Always consult with a qualified financial advisor or professional before making investment decisions.

PERKS

This is What Owning the Room Feels Like

When you invest, you enter the exclusive world of Las Vegas venue ownership. While the public experiences El Corazón as guests, you’re eligible for exclusive access, recognition, and experiences that will never be available to anyone else.

Agave Founder
Invest
$10,000+
Receive
7%
+4% until 10/17
+2% until 11/16
Bonus Stock
• Welcome Pour
• Reserved Founders' Seating at the Agave Bar
•Speakeasy Membership
Corazon Society
Invest
$25,000+
Receive
10%
+4% until 10/17
+2% until 11/16
Bonus Stock
• Speakeasy Free Bottle Service ( 4 times a year)
• Plus Avage Founder
Legacy Founder
Invest
$50,000+
Receive
15%
+4% until 10/17
+2% until 11/16
Bonus Stock
• Private bottle locker
• Plus Corazon Society
Ownership Circle
Invest
$100,000+
Receive
20%
+4% until 10/17
+2% until 11/16
Bonus Stock
• F1 Terrace Access
• Plus Legacy Founder
The Location

85,000 People Walk Past This Corner Every Day

Treasure Island has a prime position on the Vegas Strip. It’s directly across from The Palazzo at The Venetian, next door to the new Hard Rock Hotel, and steps from the Wynn, Sands Convention Center, and The Sphere.

2,885
Treasure Island hotel rooms
7,500
Daily guests at The Sphere
3,700
New rooms coming to Hard Rock Hotel
42M+2
People visit The Strip per year
proof

The Location’s Already Proven Itself

Señor Frogs
$16–18M
Final year revenue in this exact space
TAO Las Vegas
$42.5M
per year

Señor Frogs did $16–18M in its final year in this exact space. Directly across the street, TAO Las Vegas was twice named America's highest-grossing independent restaurant, earning $42.5M/year. El Corazón is larger and built for multiple revenue streams that neither Señor Frogs nor TAO were designed to capture.

* Past performance is not indicative of future results. Any investment or financial decisions made based on past data should not be considered a guarantee of future performance.

WHY NOW

Gambling Isn’t King in Vegas Anymore3

Gambling’s fallen from 59% of Strip revenue in the 1980s to 34.8% today. Rooms, food, and drink now represent 53%+ of 2024 revenue. Convention attendance hit 6M visitors in 2025, and industry leaders call 2026 the best group meeting year in Vegas history. El Corazón was built for this shift, and once it’s open, we won’t have an investment opportunity like this again.

Vegas Strip Revenue Mix
  • 1984
    58.6%
    35%
  • 1998
    50%
    37%
  • 2010
    38.9%
    45.4%
  • 2024
    34.8%
    53.1%
Gaming Rooms, Food & Drink
*
What You’re Investing In

How We’ll Use the $12M We Raise This Round

We're raising $12M to fund the final push to open the restaurant. Here's how those funds will be used:

** Always consult with a qualified financial advisor or professional before making investment decisions.

60%
Construction and design completion
$7.2M
18%
FF&E, technology, bar buildout
$2.2M
10%
Pre-opening payroll and training
$1.2M
6%
Launch marketing and PR
$0.7M
6%
Working capital and contingency
$0.7M
Graph Pie Chart
PROGRESS

The Road to Launching in January 2027

This isn't a concept. It's a venue in active construction with a signed lease, committed capital, and a target opening date within the next six months.

TI Secured

$5M in tenant improvement dollars committed

Construction Underway

Second floor banquet facility in progress

Raise Open TO RAISE $5.2M TO COMPLETE MAIN CONSTRUCTION & FACILITIES.

Invest before the doors open

January 2027

Target opening date

fınancıals

$21M-$28M in Projected Revenue and Profitable in Year 1

The beauty of our six-part model is the breadth of revenue streams. It’s why our high case projects $28.8M in Year 1, growing to $33.3M by Year 3. Even our conservative projection in white on the left clears $21M in Year 1 and improves every year after. Both cases are cash-flow positive from the start.

Revenue Forecast
Revenue Forecast
Projected Net Margin
Graph of Projected Net Margin
Year 3 Net Income
$1.4M
Low
$4.0M
High

* Forward-looking statements about our future plans and roadmap are based on current expectations and assumptions that involve risks and uncertainties. Actual results may differ materially from those expressed or implied, and we encourage potential investors to carefully consider the risks outlined in our offering documents before making an investment decision.

Frequently Asked Questions

 

What are the tax implications of an equity crowdfunding investment?

We cannot give tax advice, and we encourage you to talk with your accountant or tax advisor before making an investment.

 

Who can invest in a Regulation D 506(c) Offering?

 Accredited Investors only.
https://www.sec.gov/resources-small-businesses/capital-raising-building-blocks/accredited-investors

 

What do I need to know about early-stage investing? Are these investments risky?

There will always be some risk involved when investing in a startup or small business. And the earlier you get in the more risk that is usually present. If a young company goes out of business, your ownership interest could lose all value. You may have limited voting power to direct the company due to dilution over time. You may also have to wait about five to seven years (if ever) for an exit via acquisition, IPO, etc. Because early-stage companies are still in the process of perfecting their products, services, and business model, nothing is guaranteed. That’s why startups should only be part of a more balanced, overall investment portfolio.

 

When will I get my investment back?

The Common Stock (the "Shares") of El Corazón (the "Company") are not publicly-traded. As a result, the shares cannot be easily traded or sold. As an investor in a private company, you typically look to receive a return on your investment under the following scenarios: The Company gets acquired by another company. The Company goes public (makes an initial public offering). In those instances, you receive your pro-rata share of the distributions that occur, in the case of acquisition, or you can sell your shares on an exchange. These are both considered long-term exits, taking approximately 5-10 years (and often longer) to see the possibility for an exit. It can sometimes take years to build companies. Sometimes there will not be any return, as a result of business failure.

 

What is the current valuation of the Company?

El Corazón’s pre-money valuation is $21,840,000. The valuation was calculated by multiplying the total number of shares outstanding (TSO) by the price per share offered in this raise. This is a pre-money valuation — meaning it reflects the company’s value before any new funds raised in this offering are added.

Share Price
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